Your website, video, and social are the first thing customers judge. When they look dated or scattered, good prospects quietly walk away.
The Claude Skills Library is a free collection of skill files built by Make Waves Marketing for teams that write with AI. A skill file is a markdown document you paste into Claude, a custom GPT, or any assistant that accepts instructions, and it tells the model how to behave for one specific job. Each entry in this library covers a task we run inside a working marketing agency, so the instructions are written against real client work rather than as a demonstration. Every skill page shows the full markdown in the browser, a copy button that puts the file on your clipboard, and a download button that saves it as a .md file you can keep in your own repository or prompt library. There is no signup, no email gate, and no usage limit. The current library covers brand voice discovery and a style guide that strips the patterns readers recognize as machine output. Use a skill by opening the page, copying the markdown, and pasting it at the start of a new conversation before you give the model your actual task. You can edit any file to match your own vocabulary, your client list, or the rules your team already follows. We add new skills as we build them for client accounts, so check back when you need one for a job that is not covered yet.
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